Setup code-splitting, CSS optimization and image-loading optimization to improve the Core-web-vitals for a group of gifting eCommerce websites (based on Create-React-App).

Architected a mechanism to overcome the negative speed-impact of the Google Optimize anti-flicker snippet on SEO sensitive pages.

Worked on reducing the TTFB / server response time by setting up Redis caching for a React SSR website. The caching mechanism is setup in sync with website's geo-specific page delivery mechanism.

Architected Strapi based CMS solution for an existing website. The solution is created to enable gradual migration from the existing CMS. Some features of the new CMS solution - custom user-access control, multi-lingual pages, activity log, dynamic URLs generation and site-wide sections.

Setup Jest testing framework for UI unit testing for the in-house developed UI components. Also setup gradual type-checking for the props and state for these components. The goal is to enable a path to gradually incorporate these to reduce UI bugs.

Evaluated a bunch of headless CMS solutions to provide technical feedback to setup a CMS to create landing pages rendered via a NextJS website. Minimum initial dev-effort & maximum configurability!

Setup redis caching for specific routes of a React SSR website. This improved the server response time and helped scale the website during the traffic spikes.

Setup Gatsby static-site-generator as the frontend for an existing Wordpress site. Delivered a setup to automatically update the Gatsby build on publishing new Wordpress content.

Tuned the Redux state usage for a React site to avoid large state objects resulting in large HTML sizes. Faster start render!